Usability & accessibility reviews: boost conversions and reduce support costs

Are usability issues hurting conversions or increasing support costs?

If users struggle to complete tasks on your website or app, it directly impacts revenue and customer satisfaction. Poor usability leads to higher bounce rates, lost conversions, and increased support tickets from frustrated users.

By addressing usability and accessibility issues, you create a product that’s easier to use and more inclusive, helping you reach a wider audience.

The benefits of a usability & accessibility review

  • Higher conversion rates – When users can navigate effortlessly, they’re more likely to take the desired action.

  • Improved accessibility – Making your product accessible means more users can benefit from it, reducing legal and compliance risks.

  • Lower customer support costs – A well-designed, intuitive interface reduces the need for customer assistance.

  • Better user satisfaction – Happy users lead to positive reviews, referrals, and long-term loyalty.

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